{"id":76250,"date":"2026-01-27T14:29:20","date_gmt":"2026-01-27T12:29:20","guid":{"rendered":"https:\/\/afanoc.org\/blog\/el-marxandatge-solidari-un-petit-gest-que-acompanya\/"},"modified":"2026-02-06T12:07:36","modified_gmt":"2026-02-06T10:07:36","slug":"el-marxandatge-solidari-un-petit-gest-que-acompanya","status":"publish","type":"post","link":"https:\/\/afanoc.org\/es\/blog\/el-marxandatge-solidari-un-petit-gest-que-acompanya\/","title":{"rendered":"El merchandising solidario: un peque\u00f1o gesto que acompa\u00f1a"},"content":{"rendered":"\n<p class=\"has-medium-font-size\"><strong>Adquirir una camiseta, una taza o una mochila de AFANOC tiene un valor a\u00f1adido: m\u00e1s all\u00e1 del producto, haces posible que sigamos acompa\u00f1ando a los ni\u00f1os, ni\u00f1as y j\u00f3venes con c\u00e1ncer y sus familias.<\/strong><\/p>\n\n\n\n<p>Cuando alguien compra merchandising solidario de AFANOC, no s\u00f3lo se lleva un producto \u00fatil o bonito. Se lleva un trocito de nuestra historia y, sobre todo, se convierte en parte activa de una entidad que acompa\u00f1a, da fuerza y <strong>\u200b\u200bapoya<\/strong> a las familias que conviven con el c\u00e1ncer infantil. <\/p>\n\n\n\n<p>Al mismo tiempo, estos productos solidarios explican sin palabras, que el c\u00e1ncer infantil existe, que es necesario hablar de ellos y que hay que apoyarlo. Cada producto es un puente que une a personas que quiz\u00e1s no se conocen, pero que comparten un mismo deseo: que los ni\u00f1os y j\u00f3venes con c\u00e1ncer puedan vivir con la m\u00e1xima calidad de vida posible. Por tanto, crea un sentimiento de <strong>pertenencia<\/strong> . Esta <strong>visibilidad<\/strong> es clave para sensibilizar, romper tab\u00faes y sumar nuevas complicidades.   <\/p>\n\n\n\n<div style=\"height:17px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"850\" height=\"450\" src=\"https:\/\/afanoc.org\/wp-content\/uploads\/marxandatge-afanoc.jpg\" alt=\"\" class=\"wp-image-76245\" srcset=\"https:\/\/afanoc.org\/wp-content\/uploads\/marxandatge-afanoc.jpg 850w, https:\/\/afanoc.org\/wp-content\/uploads\/marxandatge-afanoc-320x169.jpg 320w, https:\/\/afanoc.org\/wp-content\/uploads\/marxandatge-afanoc-150x79.jpg 150w, https:\/\/afanoc.org\/wp-content\/uploads\/marxandatge-afanoc-768x407.jpg 768w, https:\/\/afanoc.org\/wp-content\/uploads\/marxandatge-afanoc-600x318.jpg 600w\" sizes=\"auto, (max-width: 850px) 100vw, 850px\" \/><\/figure>\n\n\n\n<div style=\"height:29px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Cabe recordar, adem\u00e1s, que la <a href=\"https:\/\/afanoc.org\/es\/c\/regalos-solidarios\/\" data-type=\"link\" data-id=\"https:\/\/afanoc.org\/c\/regals-solidaris\/\" target=\"_blank\" rel=\"noreferrer noopener\">tienda solidaria<\/a> \u2014tanto online como en las <a href=\"https:\/\/afanoc.org\/es\/sedes\/\" data-type=\"link\" data-id=\"https:\/\/afanoc.org\/seus\/\" target=\"_blank\" rel=\"noreferrer noopener\">sedes de Barcelona, \u200b\u200bTarragona, Lleida y Girona\u2014<\/a> es una de las <strong>v\u00edas de financiaci\u00f3n<\/strong> que hace posible la labor de AFANOC. Cada producto que compras contribuye directamente a sostener los servicios de acompa\u00f1amiento psicosocial que ofrecemos a ni\u00f1os y j\u00f3venes con c\u00e1ncer ya sus familias. Por eso, en fechas especialmente significativas para la entidad, como el D\u00eda Internacional del C\u00e1ncer Infantil (15 de febrero) o el D\u00eda de Sant Jordi, entre otras muchas, salimos a la calle con paradas informativas y de merchandising solidario. Participar en ella es una forma sencilla y directa de sumarte a nuestra misi\u00f3n. \u00a1Os esperamos!<\/p>\n\n\n\n<div style=\"height:19px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/afanoc.org\/es\/c\/regalos-solidarios\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>\u00a1Descubre la tienda solidaria<\/strong> !<\/a><\/div>\n<\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Adquirir una camiseta, una taza o una mochila de AFANOC tiene un valor a\u00f1adido: m\u00e1s all\u00e1 del producto, haces posible que sigamos acompa\u00f1ando a los ni\u00f1os, ni\u00f1as y j\u00f3venes con c\u00e1ncer y sus familias. Cuando alguien compra merchandising solidario de AFANOC, no s\u00f3lo se lleva un producto \u00fatil o bonito. Se lleva un trocito de [&hellip;]<\/p>\n","protected":false},"author":693,"featured_media":76244,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1596,1635],"tags":[],"class_list":["post-76250","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comunicacion-y-sensibilizacion","category-merchandising"],"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/afanoc.org\/es\/wp-json\/wp\/v2\/posts\/76250","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/afanoc.org\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/afanoc.org\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/afanoc.org\/es\/wp-json\/wp\/v2\/users\/693"}],"replies":[{"embeddable":true,"href":"https:\/\/afanoc.org\/es\/wp-json\/wp\/v2\/comments?post=76250"}],"version-history":[{"count":0,"href":"https:\/\/afanoc.org\/es\/wp-json\/wp\/v2\/posts\/76250\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/afanoc.org\/es\/wp-json\/wp\/v2\/media\/76244"}],"wp:attachment":[{"href":"https:\/\/afanoc.org\/es\/wp-json\/wp\/v2\/media?parent=76250"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/afanoc.org\/es\/wp-json\/wp\/v2\/categories?post=76250"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/afanoc.org\/es\/wp-json\/wp\/v2\/tags?post=76250"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}